(INSTITUTO DE TECNOLOGIA, 2014) SILVA, Ullisses Siza; LIMA, Aline Maria Meiguins de; OLIVEIRA, Dênio Ramam Carvalho de; MENDES, Ronaldo Lopes Rodrigues; MAGALHÃES, Edilson Marques
Reverse logistics is a conventional logistics area used as a strategic tool in the market and is essential for corporate environmental management, supported by ISO 14001 certification. This article analyzes the integration of reverse logistics and environmental management in a tire repair company in the Industrial Hub of Manaus (PIM). Using qualitative methods and a SWOT analysis, the study reveals that the integration efficiency is moderate to low, emphasizing the need for enhanced monitoring and continuous process reassessment.
